WFA/ISA – Global Advertiser Conference: ‘Marketers have been becoming slaves of tools’

World Federation of Advertisers (WFA) and Indian Society of Advertisers (ISA) jointly held the Global Advertiser Conference in Mumbai on March 5, 2008...

JWT Bangalore bags creative duties of ING Vysya Bank; account size upwards of Rs 20 cr

JWT Bangalore has been assigned the creative duties of ING Vysya Bank following a multi-agency pitch. The business is estimated to be upwards of Rs 20...

Kajol to give a starry shine to Anchor White toothpaste

Anchor White toothpaste has roped in Kajol as their new brand ambassador and has unveiled their new ad campaign with the actress. Devoted to motherhoo...

Indian Cricket League announces Edelweiss Capital as title sponsor

The Indian Cricket League (ICL) has roped in Edelweiss Capital Ltd as the title sponsor for its upcoming tournament, which would now be called Edelwei...

The Times of India and Mid-Day only Indian publications at Global INMA 2008 awards

The finalists of the Global International Newspaper Marketing Association Awards (INMA) have been announced, and The Times of India and Mid-Day are th...

Boom in real estate reflect in rise in properties/real estate advertising in print

Properties/Real Estate advertising in print went up by a whopping 82 per cent during 2007 as compared to 2004. This reflects the boom seem in the real...

Lehren’s Bollywood news channel slated for launch in April 2008

Lehren Entertainment Pvt Ltd, part of the Affiliated Media Company (AMC), is all set to launch its 24x7 showbiz news and entertainment channel in Apri...

Amar K Deb parts ways with Channel [v] after eight years

Amar K Deb, Head Honcho, Channel [v], has decided to part ways with the organisation after a stint for nearly eight years. At Channel [v], Deb oversaw...

Future TV puts consumers at a vantage point

Future TV, India’s retailscape television network brand, has strengthened it consumer-brand interaction through interactivity and consumption-led expe...