Grey Worldwide Chennai adds three new businesses to its kitty

Grey Worldwide Chennai has recently bagged three new accounts – Gemini Communication Ltd, SKM Porna Rice Bran Oil, and Cuticura Talcum Powder and Deod...

With the current contract with MindShare ending, HUL reviews media biz

Hindustan Unilever (HUL) is reviewing its media planning and buying businesses, which is currently in the custody of GroupM’s MindShare. As is known,...

Shaadi.com assigns creative duties to McCann Erickson

McCann Erickson has been awarded the advertising duties for Shaadi.com. As per the officials, there was no pitch involved and the win came through pre...

<img src=http://www.exchange4media.com/e4m/images1/new2.gif border=0>141Sercon launches digital initiative 1010-asia.com

141Sercon, the newly formed activation brand from the BatesAsia family, has launched 1010, the group’s first ever comprehensive digital initiative. 10...

“Mobile advertising has the best of direct marketing and mass advertising”

Pankaj Sethi, President, Value Added Services business, Tata Teleservices, strongly believes that mobile advertising holds the promise of targeted del...

IfraExpo 2007 India kicks off in Chennai; attracts over 100 exhibitors

IfraExpo 2007, an international exhibition on trends and practices in the printing and publishing industry, commenced in Chennai on September 4. It’s...

IfraIndia 2007: Success of the newspaper will depend on content and positioning, says Ramanujam Sridhar

With newspaper brands trying hard to be like each other, consumers are confused as to which newspaper to choose from the lot. What factors would a new...

Neo Sports and Neo Sports Plus now on Tata Sky

Neo Sports Broadcast and Tata Sky have signed an agreement, wherein Tata Sky will carry Neo Sports and Neo Sport Plus. The agreement commences with im...

Sagar Mahabaleshwarkar, Ramanuj Shastry to join Rediffusion DY&R as Creative Chiefs

O&M’s Creative Director Sagar Mahabaleshwarkar and Publicis Ambience’s NCD Ramanuj Shastry are set to join Rediffusion DY&R as Chief Creative Officers...

TELiBRAHMA appoints Rohinton Maloo as Consulting Partner and Strategic Advisor

TELiBRAHMA Convergent Communications Pvt Ltd, a leading provider of mobile solutions, has appointed Rohinton B Maloo as Consulting Partner and Strateg...