OMS bags media duties for Amrutanjan brands

Optimum Media Solutions has been assigned the media duties for Amrutanjan brands following a multi-agency pitch. The size of the business has been peg...

IAA’s UAE Chapter and Cannes IAF organisers join hands to launch ‘The Dubai Lynx’

Dubai Lynx, a new awards competition organised by the team that runs Cannes Lions and Eurobest Awards, will be held in March 2007 in association with...

Wieden+Kennedy ECD, Tony Davidson, elected D&AD President

Tony Davidson, joint Executive Creative Director of Wieden+Kennedy London, has been elected D&AD President at a meeting of the Board of Trustees in Lo...

Social networking and collaborative portal techTribe launched for Indian techies

TechTribe, a collaboration platform ‘where innovators connect’, was launched on September 14. The software platform aims to enable Indian technology p...

NRS 2006: After the meeting, all eyes now on NRSC’s response

The case on NRS 2006 is far from over with industry heads still looking forward to some response from the National Readership Studies Council (NRSC) o...

IFRA India 2006 Day 2: ‘Newspapers should turn to blogs to attract younger non-readers’

The two-day IFRA India 2006 conference came to an end on September 14 in Chennai. The concluding day saw various speakers calling for a synergy betwee...

History Channel launches new India-focused initiatives

The History Channel continues with its India-focused programming in September and October too by launching a number of India-specific content. Integra...

Atul Gupta , AVP, Sales & Marketing, Yamaha Motor India

<p align=justify>India is a key market for Yamaha. From a manufacturing and production perspective, the cost efficiencies available in India is extrem...

<b>Lynn de Souza</b>, Director, Lintas Media Group

<p align=justify>"A media agency can't tell a creative agency what to do! When you work with good creative people, you realise that they bring somethi...

Santosh Desai, President, McCann Erickson

<p align=justify>If you recognise the value of creative then you should also understand that there are some conditions that are conducive to making a...