Madison Creative bags Mumbai real estate major Neelkanth's account

Madison Creative has bagged the advertising account of Neelkanth Group, one of Mumbai's oldest and largest real estate developers.

International: Starcom MediaVest wins GM's $3.5 bn US account; major blow for IPG

In a single stroke, General Motors Corp. yesterday dealt a deathblow to the 200-person media-buying shop dedicated to its business and further bruised...

Summer test: Juice brands Cooler and XS ready with new campaigns

The 'revamped' Coolers from Dabur Foods and the new brand XS from Godrej's stable are looking at 'summer burst' with their unique positioning and camp...

ICICI Prudential teams up with media2win for brand game on moneycontrol.com

For the first time a life insurance product has taken the interactive gaming route for its promotion. ICICI Prudential and media2win have launched a u...

Facsimile editions of foreign newspapers may be allowed: GoM

The Group of Ministers (GoM) on print media today recommended allowing printing of facsimile editions of foreign newspapers in India and hiking the sy...

Star Movies bullish about 'Experience Hollywood'

Star Movies as a part of its new programming initiatives is introducing a new package 'Experience Hollywood' from this month. The channel is launching...

Zee Network launching Zee Kashmir on May 16 through time band on Zee Punjabi

Zee Network is all geared up to launch its new channel, Zee Kashmir, on Zee Punjabi from May 16. However, plans are afoot to develop it as a full-fled...

Obituary: Remembering Vivek Dev Sharma of Mindspace

Vivek Dev Sharma, a well-known figure in the world of advertising, passed away on Monday. He was head of strategy planning at Mindspace Communication...

Balaji, SIMC to introduce television writing course

Balaji Telefilms has teamed up with Symbiosis Institute of Mass Communications (SIMC) to introduce a television writing (fiction) course. The programm...

Ogilvy Public Relations bags Ambit RSM's business

Ogilvy Public Relations, a division of Ogilvy & Mather India, has won the Ambit RSM's business. Ambit Corporate Finance is into investment banking and...

"All Pepe ad campaigns portray the 'I am what I am' attitude of the youth"

Pepe Jeans London works on a 360-degree approach in its marketing communications strategy, involving both above-the-line and below-the-line activities...

TME appoints Sushma Jhaveri as National Planning Head

The Media Edge (TME), one of India's leading media planning and buying agencies, has appointed Sushma Jhaveri as National Planning Head.

NEW CVL Srinivas elevated as Managing Director, Maxus Asia-Pacific

Managing Director of Maxus India, CVL Srinivas, has now been given additional responsibilities of the Asia-Pacific operations of the agency. He has be...

Prashant Tandon

Prashant Tandon, Head-Interactive Services, American Express, is joining Bharti Cellular (Airtel) as Deputy General Manager and National Head - Broadb...

Joshua Rajarathnam

Joshua Rajarathnam is joining New Indian Express as Assistant General Manager (Marketing), Bangalore. He moves from Explocity, Bangalore

Samsung unveils new range of Mini DV Camcorder

Samsung has unveiled four Mini DV Camcorder models in the Indian market. Ravinder Zutshi, Deputy Managing Director, Samsung India, and actress Raima S...

Kaun Banega Crorepati?<br>Journos write own cheques; media salesmen sell themselves

Media is a people business, and there are a finite number of media people. These finite number of media people worked, till recently, on a finite numb...

Good times ahead for pilots; salaries reach for the skies

With the domestic aviation sector in full swing and talented manpower in short supply, the scuffle over poaching personnel between private airlines is...