BARC India appoints Nakul Chopra as chairman

AAAI president and Publicis communications senior advisor Nakul Chopra has been elected as the next chairman of BARC India

“The turnover of Patanjali will increase to Rs 1 lakh crores in the coming three to five years”

Baba Ramdev gave an inspiring speech as he won the Impact Person of the Year award on December 11

Mindshare appoints Michael Beecroft as Chief Investment Officer, APAC

He will be working closely with Mindshare and GroupM trading teams in all local markets to ensure that clients get access to quality local inventory,...

Airbnb India witnessing 200% growth YoY: Amanpreet Bajaj

Amanpreet Bajaj, Country Manager, Airbnb India was speaking about the growth of reimagined travel experiences which the company has ensured at the rec...

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Baba Ramdev wins IMPACT Person of the Year 2017 Award

Baba Ramdev of Patanjali Ayurved wins top Media, Marketing and Advertising award for disrupting the domination of established players in India’s FMCG...

Impact Person Of The Year: Which Of These Predictions Will Come True Tonight?

Industry leaders play the guessing game, and tell us who according to them would win the IMPACT Person of the Year 2017 award

Adex takes a beating; industry hopes for revival in 2018

The industry grew by barely 10-11 per cent this year on account of demonetisation and GST

Levi’s appoints OMD India as media agency

The appointment builds on the media network’s global relationship with the iconic denim brand that started in 2009 and has grown to now include over 2...

Building breakthrough brands in the digital age: Radhika Aggarwal, Shopclues

Radhika Aggarwal, Co- founder of Shopclues, spoke at the India Brand Conclave about building a strong brand in a digital era

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Address your questions at ASK THE DOCTOR to interact@exchange4media.com or to sandeep@goyalmail.com

Shell takes up the cause of environment conservation with a video starring Jennifer Hudson

Music video is the next chapter of Shell’s award-winning #makethefuture campaign on clean energy initiatives

Terry Savage to leave Cannes Lions after 2018 Festival

Savage has been associated with Lions for 33 years, initially as the representative for Australia, then as CEO, and for the last decade as chairman.

Maharashtra Governor To Be Chief Guest At IMPACT Person Of The Year 2017

Honourable Governor of Maharashtra, Chennamaneni Vidyasagar Rao, will be the Chief Guest at the IMPACT Person of the Year (IPOY), 2017 award function...

We always innovate ourselves with every new car: Sumit Sawhney, Renault India

Sumit Sawhney, MD& CEO, Renault India, believes marketing today should be more of a conversation rather than communication

P&G Awarded Marketing Team of the Year, MediaCom bags five Gold Metals at 4th Indian Marketing Awards

Bhaskar Bhat, MD, Titan Industries, was conferred with the Lifetime Achievement Award for his significant contributions to the industry

Glimpses of Indian Marketing Awards (IMA) 2017

The exchange4media group celebrated the best marketing initiatives that were rolled out this year at the 4th edition of the Indian Marketing Awards (I...

IMA felicitates successful, path-breaking and impactful marketing strategies : Anand Kripalu, Diageo India

Anand Kripalu, MD & CEO Diageo India, who was also the Jury Chair at IMA 2017 spoke about the rigorous process of selection involved in deciding this...

Harish Shriyan promoted from COO to CEO of Omnicom Media Group, India

Shriyan has been with the group since 2007 and was serving as COO since 2013

Mullenlowe Mediahub launches in India as Lintas Mediahub

Lintas Mediahub is being launched as a full service media offering for a digitised world, and will offer media strategy, communications planning, medi...

One among these nominees will soon be IMPACT Person of the Year!

The much-awaited Impact Person of the Year award for 2017 will be held on December 11

What makes Kishore Biyani’s Retail 3.0 a big hit?

For Kishore Biyani, CEO Future Group, offline retail is undergoing constant evolution. From offline stores to e-commerce and now the mix of the two, B...

Gionee to spend around Rs. 400 crore on BTL activities in 2018

Chinese smartphone maker Gionee is preparing to take on competition in the smartphone category