Soho Square Wins the Creative Mandate for Medlife

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

The world’s largest radio network is about to finalize their contract with us: Cory Bixler, The Festival of Bharat

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will...

We’re the highest spender in our category: Chandru Kalro, MD, TTK Prestige

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Times Network adds 20 new brands to prime time offerings across its news channels

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty

India may become a Rs. 1 trillion advertising market by 2022

The fall update of the Media Economy Report (Dec 2017) reported that the Advertising revenue will grow +12.1 per cent in the next five years

Levi’s appoints OMD India as media agency

The appointment builds on the media network’s global relationship with the iconic denim brand that started in 2009 and has grown to now include over 2...

Building breakthrough brands in the digital age: Radhika Aggarwal, Shopclues

Radhika Aggarwal, Co- founder of Shopclues, spoke at the India Brand Conclave about building a strong brand in a digital era

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e4mrecap: The week that was

We list a few important stories that you may have missed in the week gone by

Britannia NutriChoice Digestive's TVC inspires youngsters to embrace healthy eating

The new TVC campaign talks about that instant feeling of gratification when one starts something healthy!

Dentsu Webchutney creatively combats racism with #TheRacistCover

Conceptualised by Dentsu Webchutney, ‘The Racist Cover’ campaign demonstrates the ill-effects of racism in a simple way. The campaign is supported by...

CEAT further empowers women with Safety Grip campaign

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combi...

Shell takes up the cause of environment conservation with a video starring Jennifer Hudson

Music video is the next chapter of Shell’s award-winning #makethefuture campaign on clean energy initiatives

Terry Savage to leave Cannes Lions after 2018 Festival

Savage has been associated with Lions for 33 years, initially as the representative for Australia, then as CEO, and for the last decade as chairman.

Maharashtra Governor To Be Chief Guest At IMPACT Person Of The Year 2017

Honourable Governor of Maharashtra, Chennamaneni Vidyasagar Rao, will be the Chief Guest at the IMPACT Person of the Year (IPOY), 2017 award function...

BTVI & Republic get into a strategic content alliance for Union Budget 2018

Arnab Goswami led Republic TV, India's #1 English General News channel and Business Television India (BTVI), country’s fastest growing English Busines...

Zee Studio brings the Indian television premiere of MAGGIE

Starring Arnold Schwarzenegger and Abigail Breslin, the movie premieres Sunday, 10th December at 12 Noon and 9 pm

We always innovate ourselves with every new car: Sumit Sawhney, Renault India

Sumit Sawhney, MD& CEO, Renault India, believes marketing today should be more of a conversation rather than communication

Cnbc-Tv18 Brings Storyboard’s Year-End Special With Stalwarts Of Advertising Industry

Ad industry veterans like CVL Srinivas Rao, Shashi Sinha, Ashish Bhasin, Sam Balsara and Saurabh Verma come together on TV for the first time to discu...

Banff World Media Festival Announces New Executive Director

Brunico Communications (Brunico) is pleased to announce the appointment of Jenn Kuzmyk to Executive Director of the Banff World Media Festival (BANFF)...

NDTV Group appoints Suparna Singh as CEO, Saurav Banerjee as co-CEO

NDTV also announced the appointment of Ravi Asawa as the new CFO of the Group