Kalli Purie appointed as Vice Chairperson of India Today Group

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group

Capgemini unveils new brand identity

The new brand identity uses three fundamental differentiators to reflect Capgemini’s unique character and strengths

Kotak Mahindra Bank & Zeta launch Paymint

The multi wallet solution enables secure, easy and paperless process for employee allowances and reimbursements

Rostaa gets into a festive mood, launches #YehDiwaliRostaaWali campaign

The campaign revolves around the message ‘sharing the happiness of festivities during Diwali’

We are looking at best acquisitions: Sir Martin Sorrell

Sorrell who is in India for WPP’s first-ever board meeting in the country, hints at more acquisitions and announces a second role for CVL Srinivas, CE...

Snapdeal CFO Anup Vikal resigns

His resignation comes three months after Snapdeal’s acquisition by Flipkart fell through

Havas Media bags integrated media mandate of Sterling Holiday Resorts

Sterling Holiday Resorts is one of India's leading leisure hospitality companies

Global Chain Wok To Walk Appoints FoxyMoron

Wok To Walk has assigned the digital, creative and media mandate for its PAN India launch to FoxyMoron’s North division in Gurgaon

VOOT now streaming Bigg Boss Season 11

The reality show garnered 70 mn views in first 10 days on VOOT

Indian consumers trust social media with personal data: Kantar TNS study

The study also revealed that 33 per cent Indians said that they are willing to pay for products using their mobile phone

India mobile ad spend to grow by 85% in 2017, estimates e-marketer

The growth of mobile adex will help boost overall digital ad spend to Rs 8,000 crore, as per eMarketer’s latest media ad spend forecast

ASCI upholds complaints against 116 out of 165 advertisements

Of the 116 upheld ads, the majority belonged to healthcare and education

Radio sector hopeful of turn in biz sentiment during festive period

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Ask The Doctor with Sandeep Goyal

Are you a young professional looking for some expert advice? exchange4media will find you first-hand solutions from Sandeep Goyal, Vice Chairman of Th...

Guest Column: Credibility in the age of digital media: B. Unnikrishnan Nair, Mathrubhumi News

Media etiquette is bound to develop over time as sophisticated taste evolves. As part of the greater good, responsible media houses should continue th...

Food will be our growth category both in terms of consumer and advertisers: Uday Sodhi, SPN

We speak to Uday Sodhi, EVP and Head – Digital Business, Sony Pictures Networks India (SPN) on introducing food genre in OTT space, how it will be a m...

Diwali ad campaigns that are all things sparkly

Diwali ad campaigns by OnePlus, Nokia, Reliance FRESH, Big Bazaar and Legrand India made all the right noises when it comes to dialling consumers emot...

Dharma 2.0 bags Adar Poonawala's account for the Clean City initiative

Alia Bhatt and Varun Dhawan feature in two ad campaigns to highlight the importance of living in a clean city

Ask the Doctor with Sandeep Goyal

Are you a young professional looking for some expert advice? exchange4media will find you first-hand solutions from Sandeep Goyal, Vice Chairman of Th...