The XMudra reunion, which took place on September 18 in Mumbai, saw several eminent people from the industry come together to celebrate the pleasant memories of the past years. It was an evening of walking down memory lane with numerous stories, a lot more catching up and a live band performance.
Initiated by Prathap Suthan, National Creative Director, Cheil Communications India, the event was held for a simple reason – to relive the memories. The event was attended by professionals who were some of the first ones to set up Mudra. It was an evening of buzz and bustle, of hugs and laughs, and old stories that they shared with each other and laughed about after all these years. To bring more life and more of a united feeling amongst the alumni, videos, which were a compilation of old photographs, were played during the evening.
A live band, which went by the name ‘Wanted Yesterday’ and comprise advertising professionals like Subhash Kamath, Managing Partner, BBH; Rajeev Raja, Creative Head, DDB; Prabhakar Mundkur, CEO, PerceptH; and The Statesman’s Ralph Pais, entertained all present with its performance.
Speaking on the occasion, Suthan said, “Thank you everyone, who have made it here today. This is a special moment for us. We have come a long way and it is nice to go down memory lane and live the experience once more. The memories of Mudra are still afresh. Beginning my career with Mudra, I see today that it has shaped me and given me tremendous opportunities. I can only leave you all by saying, you can take me out of Mudra, but you can’t take Mudra out of me.”
AG Krishnamurthy, Founder and former Chairman of Mudra Communications, added here, “I am absolutely delighted to be here this evening. It is a great feeling to see the alumni. I am happy to say that today Mudra has had some phenomenal talent who have shaped up so well. I have seen that Mudra has been doing some stunning work and I am not talking of just today, but even back then. I have to thank you all for making Mudra what it is today. I want all of you to go ahead and do very well in life as you have always been doing.”
Some of the eminent personalities who attended the evening included Madhukar Kamath, MD and CEO, Mudra Group; R Balki, Chairman and CCO, Lowe India; Sanjay Bhutiani, CEO, BR Films; Sanjeev Kotnala, Vice President & National Head. Marcom at the Bhaskar Group; Chandrakiran Guntur, Group Regional Account Director, DDB Dubai; Amritendu Roy, Head - Radio Business, Friends Radio; and Anant Srivatsa, Regional Marketing Manager – (MEPA), Moneygram International; Kaushik Roy, President - Branding, Reliance; Yogendra Vashishta, Head - Branding, Reliance Energy; Nita Kapoor, President, Godfrey Philips India; fashion photographer Ritu Nanda; Rahul Sengupta, National Creative Director - TBWA; Ullas Chopra, National Creative Director, Capital; and Anuja Kale, Global Head of Communication, Deutsche Bank, among others.