P align= “Justify”>VSNL sees its Internet subscriber base growing by 40,000 per month as against the present growth rate of 20,000 subscribers per month. The company presently has an Internet subscriber base of 4.75 lakh.P align= “Justify”>The 21 cities are in addition to the six it is already in. The official government notification on the licence was received by VSNL on Thursday, VSNL director, operations, Amitabh Kumar said. The licence is valid for a period of ten years and is with immediate effect. P align= “Justify”>The company has applied to the Bharat Sanchar Nigam to start rolling out the additional lines required to take its presence to the 21 cities. P align= “Justify”>Last month VSNL announced a 75 per cent reduction in Internet leased line and international private lease circuit tariffs in response to falling international bandwidth rates. Following this, it also announced that it would be hiking its bandwidth capacity to 900 mbps by the next couple of months. P align= “Justify”>Three days ago, the company commissioned a new stream of 155 mbps bandwidth at its Delhi gateway. With this addition, the company’s total bandwidth capacity currently stands at 775 mbps.
Our typical marketing budget is usually 10 per cent of the topline spend
There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=http://www.exchange4media.com/company/news/amaz...
The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.
<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...
The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions
Perfumes are invisible and these new ads from Skinn create a story out of this
New campaign aims at first-time users by providing ‘first-night free’ – a first-ever offering by the brand on online hotels booking