Top Story

e4m_logo.png

Home >> Advertising >> Article

Vizeum India wins media duties of Veev

13-June-2012
Font Size   16
Share
Vizeum India wins media duties of Veev

Premium leather goods brand Veev, promoted by Chennai-based Srivathsa Industries, has appointed Aegis Media’s Vizeum India as its media AoR.

The company has plans to ramp up its retail presence in the country substantially and the appointment of Vizeum is in line with this strategy.

Confirming the development, Prakash Venkatesan, CEO, Veev said, “We are delighted to partner with Vizeum as we focus on building our retail presence. We had strong referrals of Vizeum. Once we met them, we realised why they enjoy such equity. We look forward to working with them and wish them the very best.”

Commenting on the win, S Yesudas, Managing Director – Indian Subcontinent, Vizeum said, “We are humbled at the faith bestowed upon us by our clients and other business partners. I take this opportunity to welcome Veev into the Vizeum family. We are thankful to Prakash and Team for considering us worthy. This business will be handled out of our Chennai office.”

Vizeum operates in 55 countries with a philosophy of in-depth understanding of the co-existence of lives, brands and media in the actual world, shared an official release.

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.