Top Story

e4m_logo.png

Home >> Advertising >> Article

Vikram Sakhuja moves to parent company GroupM

12-December-2014
Font Size   16
Share
Vikram Sakhuja moves to parent company GroupM

On October 16th , GroupM had announced the appointment of Lindsay Pattison as Global CEO of Maxus, she was preceded by Vikram Sakhuja.

The release however made no mention of Sakhuja’s new role, but clearly stated that he would remain within the group, industry insiders confirm that Sakhuja has moved to a new role in parent company GroupM .

Under Sakhuja, Maxus was the fastest growing media agency in the world.  It expanded its network footprint and added major new accounts such as NBC Universal and L’ Oreal.

Vikram Sakhuja’s appointment as Global CEO of Maxus, made it the first time that a global agency was headquartered in India, he is  also known as one of the most influential media professionals.

Sakhuja  gravitated towards the FMCG business, picking P&G. He also  helped create the AOR function in his first job at P&G which gives him enormous credibility. He headed Mindshare Fulcrum and Mindshare before moving to his last stint as country head of GroupM.
 

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group