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Vending machines come of age in Indian market

29-June-2004
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Vending machines come of age in Indian market

Rohit Nath, Managing Director, Fountain Consumer Appliances, sees a bright future for vending machines in India. Besides the convenience factor for marketers in pushing sales of their products through vending machines, Nath sees these machines as a great branding vehicle with costs being much cheaper than branding through hoardings.

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