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Unilever CEO Paul Polman is keynote speaker at ISA's global CEO conference

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Unilever CEO Paul Polman is keynote speaker at ISA's global CEO conference

The current state of the economy is a growing concern for business drivers not just in India but around the world. In these trying times, it’s important for global leaders to come together, identify common concerns and obstacles, and collectively figure solutions to supersede them.

With that focus, the Indian Society of Advertisers (ISA) is hosting the first ever global CEO conference on ‘Navigating a VUCA World’ on October 30, 2013 at The Leela Hotel in Mumbai. The goal of this conference is to sharply dissect the tough times we are facing in the current economic situation, and to find out how organizational processes and practices need to be recast to deliver to this new VUCA (Volatile, Uncertain, Complex and Ambiguous) world.

Paul Polman, Chief Executive Officer, Unilever will be the keynote speaker at this conference. He will share his thoughts on how business leaders can navigate in these tough economic situations.

Other key speakers at the event include R Gopalakrishnan, Director, Tata Sons; Manu Anand, President - India & South Asia, Cadbury India; Marten Pieters, CEO, Vodafone India; and Ravi Kant, Vice Chairman and Former Managing Director, Tata Motors, among others.

“We truly live in the VUCA world, where things have become more volatile and uncertain,” said Hemant Bakshi, Chairman, ISA, and Executive Director, Home & Personal Care, Hindustan Unilever. “That’s one issue ISA needs to deal with and help companies understand the principles they need to follow in a changing uncertain world.”

The day-long ‘Navigating a VUCA World’ conference will be held in partnership with exchange4media, and will see senior management in marketing, media and creative agencies – the kind of people who make a significant difference in their businesses – in attendance. 

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