Triton Communications has bagged the communication campaign of High Street Cruises and Entertainment Pvt. Ltd. The agency would provide 360-degree communication services ranging from advertising and media to event management and public relations. According to industry sources close to the development, the account is worth more than Rs 10 crore.
Announcing this win, a Kim Solomon, Senior Vice-president, Triton, said “We are extremely charged up on this as one doesn't get a casino account to handle every day. The team is really excited about this client as they are bringing innovative services and products to work on.”
High Street Cruises & Entertainment is into the business of hotels, casinos and entertainment. Casino Royalé is their offshore entertainment vessel, offering “live” casino games.
From an international live gaming environment to suit the desires of the rich and the famous, to branded restaurants, luxury entertainment will be available under one umbrella.