Top Story


Home >> Advertising >> Article

Triton bags casino account of High Street Cruises & Entertainment

Font Size   16
Triton bags casino account of High Street Cruises & Entertainment

Triton Communications has bagged the communication campaign of High Street Cruises and Entertainment Pvt. Ltd. The agency would provide 360-degree communication services ranging from advertising and media to event management and public relations. According to industry sources close to the development, the account is worth more than Rs 10 crore.

Announcing this win, a Kim Solomon, Senior Vice-president, Triton, said “We are extremely charged up on this as one doesn't get a casino account to handle every day. The team is really excited about this client as they are bringing innovative services and products to work on.”

High Street Cruises & Entertainment is into the business of hotels, casinos and entertainment. Casino Royalé is their offshore entertainment vessel, offering “live” casino games.

From an international live gaming environment to suit the desires of the rich and the famous, to branded restaurants, luxury entertainment will be available under one umbrella.


Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.