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Tissot introduces T-Race for biking enthusiasts

Tissot introduces T-Race for biking enthusiasts

Author | exchange4media News Service | Tuesday, Mar 15,2005 7:36 AM

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Tissot introduces T-Race for biking enthusiasts

Tissot, a part of the Swatch Group, the world's largest watch-making conglomerate, has launched the Tissot T-Race in India. This timepiece, targeted at motorcycling and biking enthusiasts, is priced between Rs 15,050 and Rs 15,950.

Available in 142 outlets across the country, the design of this high-tech sports timepiece epitomises youth and dynamism through a combination of orange, chrome and black. Each element resembles the two wheeled sports.

G Kannan, Country Manager, Swatch Group India, said, "True to its sporting adage 'Performance by Tradition', Tissot has introduced a sports timepiece which in every way lives up to the values of innovation, precision and quest for performance which are inherent in the two sports disciplines of motorcycling and cycling for whose world championships, Tissot is the Official Timekeeper."

All the characteristics of Tissot have been given detailed attention which is evident both in the design and in the materials used. The crown protection and bezel with its slanting ventilation shafts are inspired by the braking discs and the bracelet resembles a rubber tire track. The dial of the watch is similar to high-speed motorbike speedometers and is encircled by a tachometer to test one's performance in the race.

Tags: e4m

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