Vasanth Clement Ebenezer (Art Director) and Harshvardhan Tanwar (Copywriter) of Leo Burnett, Mumbai, will be the official Indian team to take part in the Young Lions Creative Competition 2012 at Cannes Lions.
Ebenezer and Tanwar have been adjudged winners in the national creative initiative taken by the Advertising Agencies Association of India (AAAI) and supported by The Times Group.
Announcing the result of the AAAI-Cannes Young Lions Creative Competition 2012, Vinod Nair, convener of this Competition, said, “The Times Group and AAAI are giving a rare opportunity to young creatives in India to participate in Cannes Lions and compete with the very best young talent in the world.”
In all, 226 entries on the theme ‘Discourage people from using cell phones while driving’ were received. Josy Paul, Chairman and National Creative Director, BBDO India, and Sonal Dabral, Chairman & Chief Creative Officer, DDB Mudra Group, were the jury members in the two-phased judging process.
The winning team will be flying off to the Cannes Advertising Festival in June to participate in the prestigious International Young Lions Creative Competition. The Times Group, the official festival representatives of Cannes in India, will bear all the expenses of the wining team’s trip to Cannes.