Top Story


Home >> Advertising >> Article

Tanvi Jain joins iContract as Sr. Vice President & Digital Head

Font Size   16
Tanvi Jain joins iContract as Sr. Vice President & Digital Head

Contract Advertising has appointed Tanvi Jain as the Senior Vice President and Head for their digital division – iContract. She will be based out of their Mumbai office. In her new role, Jain will be responsible for managing and growing iContract’s digital offerings to its clients across all markets.

Speaking on the appointment, Rana Barua, CEO, Contract Advertising said, “Tanvi joins iContract when we are stepping up our growth ambition and have laid out clear plans for both digital and integrated growth. Her impressive work and experience will help grow iContract’s digital offerings to its clients across all markets. We look forward to a seamless integration of our creative vision to offer the best value proposition to our clients.”

Commenting on her new innings, Jain said, “Contract India is a great institution with its 30-year legacy, and home to some of the most phenomenal people in the industry. The talent, quality of work, and client partnerships at iContract are very impressive. I am really excited to be a part of the team and look forward to building the iContract brand with a much sharper focus and vision.”

Jain is an alumnus of Delhi University. A business leader with around 13 years of experience working at some top digital agencies in the country, she brings in long-term brand-building with rich digital experience. Jain moves from Dentsu Webchutney, where she was heading their largest branch in Delhi. Prior to that, she has led the digital brand strategy and implementation for multiple clients such as Airtel, Canon, Hitachi, Adidas, Coca Cola, DS Group, IndusInd Bank, ICICI, Beiersdorf ME, and more.

She is a fierce proponent of integration between creative and media in the face of over fragmentation of the medium. With her robust background in both creative and media agencies, Jain has created successful digital strategies for clients by building a continuous optimum mix of the two.


Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.