Swati Bhattacharya is slated to join FCB as CCO from February onwards. It maybe recalled that Bhattacharya exited from Dentsu last year as Principal Partner-Creative . She had joined Dentsu to lead Mama Lab in November 2014, exchange4media first broke this newshttp://www.exchange4media.com/advertising/swati-bhattacharya-quits-dentsu_62828.html
Bhattacharya started her advertising career as a junior copy trainee in JWT, she then moved on to become National Creative Director at JWT where she spent 22 years.
Rohit Ohri who formally took over his role of Group Chairman & CEO, FCB Ulka this month, has already started putting things in place at the agency. The first step was the elevation of Nitin Karkare to CEO FCB Ulka from his role as COO - Mumbai Group and Bengaluru, FCB Ulka. exchange4media – first reported this http://www.exchange4media.com/advertising/nitin-karkare-elevated-to-ceo-fcb-ulka_63113.html#sthash.2uBaJ4U2.dpuf
The second and integral step is the appointment of a Chief Creative Officer, which is now complete with Swati Bhattacharya coming on board.