Spikes Asia 2010 ended with the Spikes Awards ceremony. India has sent the highest number of entries this year, but the metal tally has dropped from the 41 of last year and is at 36 metals.
Ten Media Spikes
Indian winners in Media Spikes include:
Gold Spike for MediaCom for Gillette's Women Against Lazy Stubble
Gold Spike for BBDO India for Aviva Life Insurance entry 'Education Street to School Program'
Gold Spike to TapRoot India for India-Pakistan peace project for The Times of India
Silver Spike to MediaCom for P&G's anti ageing cream Olay
Silver Spike to BBDO India for 7UP Lemon
Silver Spike to Creativeland Asia for Frooti
Silver Spike to BBDO India for P&G's WALS
Bronze Spike to McCann Worldgroup for Clothesline for Onida Washing Machine
Bronze Spike to Bates 141 for Indian Panga League for Virgin Mobile
Bronze Spike to MediaCom for Gillette Shave India Movement
Six Print Craft Spikes
TapRoot has won a Gold Spike campaign for Transasia Papers in Print Craft category
Mudra DDB has won a Silver Spike for Srujan
TapRoot India has also won a Silver Spike campaign for Transasia Papers
Leo Burnett India has won two individual Bronze Spikes for Sambhavana Trust
Mudra DDB has won a Bronze Spike campaign for Srujan
Five Print Spikes
TapRoot has won a Print Silver Spike campaign for Transasia Papers
JWT India has won a Silver Spike for Ehsaas Foundation
Leo Burnett India has won a Bronze Spike campaign for Tide Detergents
JWT India has a Bronze Spike campaign for Fujifilm
Mudra Group has won a Bronze Spike for Federal Bank
Five Spikes in Direct and Sales Promotion
In the category, JWT India has a Silver Spike for Glaxosmithkline ‘The Horlicks pro-height room’
BBDO India has two Bronze Spikes for P&G Gillette Mach3 for WALS
Bates 141 has won a Bronze Spike for Net Protector titled ‘Stolen Signature'
Taproot India has a Bronze Spike for ‘India-Pakistan peace project’ for The Times of India
Three Outdoor Spikes
In Outdoor, TapRoot has won one Gold Spike campaign for Transasia Papers for entries 'Kathakali Dancer', Spiritual Guru' and 'Royal Rajput'
McCann Worldgroup has won a Silver Spike for Onida washing machine
Leo Burnett has won one Bronze Spike campaign for Tide detergents for entries Coffee, Ink, Egg, Ketchup
Two TV/Cinema Spikes
In TV/Cinema, Ogilvy India has won a Gold Spike campaign for Breakthrough Trust
JWT India has won a Silver Spike for ING Bank
Two Design Spikes
India won a Silver Spike and a Bronze Spike in Design. Both are bagged by JWT India - one for 'The Horlicks Proheight' and the other for 'Fold Out Yoga' for Atul Sharma.
In Integrated Spikes, TapRoot India has won a Gold for The Times of India's India Pakistan Peace project.
In Digital, Grey Worldwide India has won a Silver Spike for Wockhardt Hospitals, entry titled 'Orthopaedist Harvard Medical International'.
In Radio, Leo Burnett has won a Bronze Spike for Bajaj Electricals.
In the Special Awards at Spikes, MediaCom has won second place as Media Agency of the Year, the third place is taken by BBDO India.