Top Story

e4m_logo.png

Home >> Advertising >> Article

Span Communications, Crayons Advertising bag part of Incredible India’s international campaign

16-March-2010
Font Size   16
Share
Span Communications, Crayons Advertising bag part of Incredible India’s international campaign

Span Communications and Crayons Advertising have once again bagged the advertising duties for part of Incredible India’s international campaign. Span Communications has bagged the business for TV campaign in Europe and America, while the print campaign in Europe has been assigned to Crayons Advertising. Sources close to the development have revealed that the overall size of Incredible India’s international business is upwards of Rs 150 crore. The contract is valid for 1 year.

Every year, the Ministry of Tourism undertakes major international campaigns focusing on Europe, Americas and APAC regions.

Earlier, Span Communications had been assigned the APAC part of the international campaign involving TV, print, and for print in America.

Also read:

Span Communications bags APAC part of Incredible India’s international campaign

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Videocon D2H and Hindustan Lever continue to dominate BARC's Top 10 Brands and Top 10 Advertisers for week 45

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean