Top Story


Home >> Advertising >> Article

Snapshot of Print Advertising during Jan-Sept 2007 – Part 1: AdEx analysis

Font Size   16
Snapshot of Print Advertising during Jan-Sept 2007 – Part 1: AdEx analysis

Print advertising saw a growth of 21% during Jan-Sept 2007 compared to the same period in 2005, with the best coming in the second quarter of 2007. Education, Services and Banking/Finance/Investment were the top three sectors in Print. Telecom products recorded the highest growth of 72%. Maruti Suzuki was the top advertiser during Jan-Sept '07, improving from the 2nd place during Jan-Sept '06.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO

The campaign film features PV Sindhu, Saina Nehwal, Kidambi Srikanth and Indian badminton mavericks, HS Prannoy, Ashwini Ponappa, Sai Praneeth, and Ajay Jayaram

We list a few important stories that you may have missed in the week gone by