Top Story


Home >> Advertising >> Article

Skoda appoints Saints & Warriors as its creative partner

Font Size   16
Skoda appoints Saints & Warriors as its creative partner

According to reliable sources, it is learnt that Skoda Auto India has appointed Saints & Warriors as its new creative partner for its complete portfolio that includes Fabia, Octavia, Laura and Superb. However, no official confirmation was available at the time of filing the report. Meanwhile, Mediacom will continue handling the media duties. Law & Kenneth is the incumbent on the Skoda brands in India.

When contacted Tarun Jha, Head - Marketing, Skoda India, declined to comment on the development and neither did officials from Saints & Warriors. The account size could also not be ascertained, but is believed to be substantial.

Skoda Auto India had commenced its operations in India on November 16, 2001. They opened their manufacturing unit in Shendra on the outskirts of Aurangabad, thus setting foot on Indian soil.

Skoda is based in the Czech Republic and was established in the year 1895. However, in 1990, the Czech Government decided to collaborate with a foreign brand and so in 1991 Skoda Auto became a subsidiary of Volkswagen and accordingly became its fourth brand, along with Volkswagen, Audi and SEAT.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...