Lensman Sharad Haksar continues to add international honours to his kitty. He has followed up the Cannes Silver Lion work and the New York Festivals Gold in 2005 with a D&AD ‘in book’ this year. And now, two of his creations have made it to the Communication Arts’ Photography Annual for the year 2006.
The chosen ones are – ‘Give’ for Red Cross in the Advertising Photography category (work that won a Silver Lion for JWT Chennai at Cannes 2005), and the ‘Band Series’, shot for self in the For Sale category.
”Only 189 pieces will grace the Annual. So, two out of 189 is not bad at all. When you look at the fact that the finicky judges eliminated nearly 9,300 pieces from the rest of the world, it makes you feel good,” said Haksar. “I kind of expected the Red Cross piece to make it as it had won in so many other festivals. The ‘Band Series’ was the real dark horse. I had done this series as a tribute to traditional South Indian weddings. I am glad that it has got some recognition now,” he added.
The CEO of 1pointsize also has an entry in the D&AD Annual 2006 – the series ‘Since 1973’, which was done to promote Haksar, the photographer. The category was Photography - Press Advertising. “To my knowledge, not many in India have managed to enter the D&AD Annual twice. We did it in 2003 with my ‘Nirvana’ image. Now we’ve done it again with my self promo shots,” he further said.
The Communication Arts Photography Annual features the best photography used for advertising, design, editorial and any other area of the communication arts. Published each August, more than 70,000 copies of the 254-page Photography Annual are sold and distributed worldwide, according to the publishers.
Of the nearly 9,500 entries to the 46th Photography Annual, only 189 were accepted, making the Photography Annual the most exclusive major photography competition in the world.