Top Story


Home >> Advertising >> Article

SC ruling on political ads today

Font Size   16
SC ruling on political ads today

Attorney general Soli J Sorabjee on Monday submitted before a Supreme Court bench that a mechanism to monitor the contents of political advertisements was needed to check the telecast of offensive and slanderous advertisements. Such a mechanism would restrict the television channels from telecasting such commercials, he said.

The final hearing on this by the Supreme Court will be held on Tuesday. The apex court, however, observed that either the Election Commission (EC) or the government would have to undertake the monitoring exercise. Mr Sorabjee before a bench of Chief Justice VN Khare, justice SB Sinha and justice SH Kapadia said that a ban on offensive and slanderous advertisement was much needed.

EC had earlier asked the ministry of information and broadcasting to take appropriate steps against the advertisements which are slanderous in nature and violating the advertisement code. The Congress had lodged a complaint against a “slanderous” advertisement on TV channels. The commercial raised the issue of Congress president Sonia Gandhi’s foreign origin.

That apart, the court had also sought the response of EC on the issue of whether or not the money spent on ads by various political parties and candidates for the election could be included in the poll expenses, which has been limited to Rs 25 lakh per LS constituency and Rs 10 lakh for Assembly seats.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO