The Bombay Ad Club is ready with its Media Review, which is slated for October 12, 2006. Addressing the ad industry honchos will be STAR Entertainment’s CEO, Sameer Nair, who will present a broadcast perspective on where media in India is heading.
This is the second year of the Media Review. The first review was presented by Sam Balsara, Chairman, Madison Communications, in 2006.
Initially, ‘Media Review’ was planned as a platform from where leaders from media agencies would address the sessions. However, with a leader in the broadcast space in the second year, the Bombay Ad Club asserts that media in India is growing at an exponential rate and at the same time, mediums are working with each other much more today.
“The industry is seeing a need for collaboration between different disciplines,” said Ad Club’s Bipin Pandit. “With an expert of the domain like Sameer Nair, not only do you get a visionary’s view on where the industry on the whole is headed, but also the expectations that one discipline has from the other,” he added.
Bombay Ad Club’s President, Kalpana Rao, said, “When we invite people for something like a Media Review, we are hoping they would bring and talk about things that matter the most to the industry at that point in time and things that would become important going forward. A name like Sameer Nair is well versed not only with what is happening in India but also international trends.”
Speaking on the Media Review event, Pandit said, “In just one year, the event has become as popular as most other Ad Club events. Last year, we had to refuse entry to people and this year the response has been even more overwhelming. We have received interests of attendance from all kinds of organisations and agencies. We are looking forward to a grand affair on October 12, 2006.”