It being Women & Child World Aids Day, SaharaOne has taken the coinciding with the world television premiere of the film Phir Milenge on SaharaOne at 8:30 pm. This move has been undertaken considering that an estimated 5.1 million Indians are living with HIV, the highest number outside South Africa.
Celebs of the likes Mandira Bedi, Shilpa Shetty, Sunita Rao besides 2000 other people are likely participate in solidarity rally that will begin at August Kranti Maidan at 4 pm sharp and move to Azad Maidan by 6 pm.
Following the rally, the film Phir Milenge that touches on the ignorance, fear, stigma and discrimination at the workplace and the use of courts to right wrongs committed against those living with HIV, will be screened on SaharaOne at 8.30 pm.
Karuna Samtani, COO, SaharaOne Television reflects, “We at SaharaOne believe in entertaining India. And the solidarity rally followed by the telecast of Phir Milenge on World Aids Day is a significant step in that direction, with a purpose as an add-on. “