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Rediffusion DYR, TBWA among finalists at Clio Future Gold Young Creatives Program

23-April-2008
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Rediffusion DYR, TBWA among finalists at Clio Future Gold Young Creatives Program

Rajat Dawar of Rediffusion DYR and Shakoon Khosla of TBWA are among 12 finalists at the Clio Future Gold Young Creatives Program. Dawar and Khosla would be the Indian representatives for copywriter and art directors, respectively.

Clio Future Gold Young Creatives Program is the offshoot of Clio Awards that recognises global awards for advertising, design, and interactive. It brings together 12 most talented creative people to work together that would test their mettle. The winning creative team chosen is awarded a Gold Clio plaque at the Clio Awards Gala.

This is the second time that Rediffusion DYR has secured a position among the finalists at the Clio Future Gold Young Creatives Program. Dawar has been with Rediffusion since December 2005 and is currently working on brands such as Tata Sky, Sugar Free and IndianOil.

Sagar Mahabhaleshwarkar and Ramanuj Shastry, Chief Creative Officers at Rediffusion DYR, said, “Rajat is an indication of the kind of talent that Rediffusion houses and the industry has. This is indeed a proud moment for Rediffusion since this is the second consecutive year that we have been a finalist at the Clio Young Creatives Program. We wish Rajat all the very best for the competition ahead.”

TBWA’s Khosla is working on clients like Pedigree and Moser Baer. Commenting on her selection, Anirban Sen, Vice President – Creative, TBWA, said, “She is one of the brightest kids on the block and her work speaks for itself. It is a big step to be on the finalists’ list and it would be a way to showcase her work and help her go a long way. She is one of the most prized TBWA employees.”

Unlike last year, this time the selection process for the 12 finalists was based on the understanding of brand problems and not just raw talent. This year, the decision was made on the basis of work in all the mediums, unlike last year, where the candidates were asked to submit only their print work.

The other finalists in the art directors category include Yona Hummels, FVH BBDO, Holland; Danilo Boer, Almap BBDO Sao Paulo, Brazil; Amanda Clelland, Droga5, New York; Eron Broughton, Saatchi & Saatchi Sydney, Australia; and Annie Klintworth, Lowe Bull, South Africa.

Finalists in the copywriters category include David Orlic, Garbergs, Sweden; Edson Shundi Oda, DM9 DDB Sao Paulo, Brazil; Colleen Harlan, R/GA, New York; Tim Cairns, DDB Sydney, Australia; and Keshavan Radhakri, Team Y&R, Dubai.

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