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Real estate player Lakshmi Vatika ropes in Yuvraj Singh as brand ambassador

17-May-2006
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Real estate player Lakshmi Vatika ropes in Yuvraj Singh as brand ambassador

Lakshmi Vatika Ltd. (LVL), a fast growing real estate company, has signed up cricketer Yuvraj Singh as its brand ambassador. By signing Yuvraj, LVL aims to convey the right image of performance and quality to its customers.

LVL spokesperson H. Bhatt said, “Yuvraj Singh is a young and energetic youth icon and his association with LVL will make for the right image for us. The reputation that he has earned over the years will help build a strong relationship and trust with the Indian massed. This is what we want to establish by associating him with LVL.”

He further added, “We are proud to have him as our brand ambassador, which would not only enhance the LVL brand and take people's aspirations to much greater heights. The mix of Yuvraj's splendor and modesty with LVL's vision and mission would surely take LVL to great heights.”

Lakshmi Vatika was incorporated as a public limited company in 1996, and it is an upcoming player in the highly competitive real estate and hospitality industry. With immediate mega projects to the tune of Rs 3,000 crore already under implementation, the company is all set to establish new benchmarks in quality, innovation and world-class service.

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.