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Rajiv Agarwal plans to float new agency

Rajiv Agarwal plans to float new agency

Author | exchange4media News Service | Friday, Oct 18,2002 7:21 AM

Rajiv Agarwal plans to float new agency

After quitting RMG David, part of the $17-billion WPP Group, Rajiv Agarwal is now planning to float his own advertising agency soon. Last week in a surprise move, Agarwal, who was the country manager of RMG David, had announced his decision to quit RMG David which was launched in June 2000.

Incidentally, Mr Agarwal had played an instrumental role in setting up two advertising agencies namely Nexus and Enterprise- Nexus in the last two decades. In February this year, Mr Agarwal left Enterprise-Nexus, where he was the managing director, to join RMG David as its country manager and was in charge of the agency’s nationwide operations.

After the exit of Agarwal, Josy Paul, one of the founders of RMG David has been appointed the agency’s new CEO. In addition to his new responsibilities, Paul will continue to be the national creative director of RMG David.

Positioned as ‘the smallest worldwide agency’, RMG David has recently bagged a host of new accounts which include, Tang from Krafts Food, Cuticura Talc and Rosy Pelican Beer brand from Shaw Wallace, among others.

Tags: e4m

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