Top Story


Home >> Advertising >> Article

Punjab National Bank pitch comes to an end

Font Size   16
Punjab National Bank pitch comes to an end

The creative pitch initiated by Punjab National Bank in the month of March, 2012 has come to an end. A total of 16 agencies have been empanelled by the nationalised bank.

The empanelled agencies include Span Communication, Prachar Advertising, Sobhagya Advertising, Perfect 10 Advertising, Mode Advertising, Mercantile, Magnum Advertising, Inter Publicity, Indo-Aryan Ads, Impact Advertising, Chiranjan Advertising, Basic 4 Advertising, Alaknanda Advertising, Ad Syndicate and Adman Advertising.

Sources close to the development have confirmed the news to exchange4media. The size of the business is estimated to be upwards of Rs 15 crore. No major hauls in the communication activities are expected after the current empanelment process. The empanelment will be for a period of two years.

The duties for the empanelled agencies would include conceptualising and preparing designs for issuing advertisements in print media, outdoor media, cinema halls, films, radio, TV and publicity material. Out of the chosen agencies, Mercantile and Perfect 10 have worked with the bank in the past too.

Tags Punjab National Bank Empanelment New Delhi

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

Recap brings you a round up of the important stories that made headlines this week.

Powered by advertising technology expert Yospace, Akamai’s Dynamic Ad Insertion is designed to help content providers offer greater monetization opportunities through online advertising, while maintai...

The second season of the show takes viewers on a profound journey to the homes of their favorite celebrities such as cricket icon Saurav Ganguly and Bollywood actors Sushant Singh Rajput, Radhika Apt...