Top Story

e4m_logo.png

Home >> Advertising >> Article

Publicis to charge 5% of gross billings from Indian arms

25-February-2004
Font Size   16
Share
Publicis to charge 5% of gross billings from Indian arms

Dutch advertising major Publicis Worldwide will now be able to charge up to five per cent technical service fee of gross billings from its Indian arms, TLG India, Sista Saatchi, Ambience and Zen Communications. Government has approved a proposal by Publicis Worldwide BV Netherlands to charge such a fee from these four group companies in India, towards payment for a host of services, the dutch parent has agreed to offer, sources said.

Among the services, Publicis plans to offer to the Indian quartet include — providing management systems and selection of software; market research, conceptualisation of new products and financial planning, besides other services. Asserting that the dutch parent has been continuously assisting the Indian companies by providing them ‘high quality’ technical services for improving their business operations, Publicis said that it wants to now formalise the arrangement by entering into technical services contract with its Indian subsidiaries with effect from January one 2003,” the company said.

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group