Top Story

e4m_logo.png

Home >> Advertising >> Article

Prasanth Kumar on how Mindshare won the coveted Media Ace Innovative Agency Award

28-July-2015
Font Size   16
Share
Prasanth Kumar on how Mindshare won the coveted Media Ace Innovative Agency Award

Mindshare bagged five awards at the recently held exchange4media Group’s Media Ace Awards, including the coveted Surewaves Innovative Agency of the Year award.

Commenting about the multiple wins, Prasanth Kumar, CEO, South Asia, Mindshare said, “It’s been a great evening for the whole Mindshare family, especially because, out of the ten categories, we have managed to be represented in almost all and have won in many of them, starting with the Rising Star of the Year (Runner Up: Reenav Y Modi), Client Lead of the Year (Runner Up: Shah Jain), Business Head of the Year (Winner: Anita Kotwani), Regional Office of the Year (Winner: Mindshare West) and obviously the most coveted, Innovative Agency of the Year. Mindshare has been there for the past 12 years and the recognition that we have got is a privilege for us since innovation is at the centre of ever thing we do, every single day. Thanks to the jury and the organising committee of the Media Ace Awards. It is a great motivation for the Mindshare family.”

Kumar went on to talk about the Media Ace Awards on a whole, saying, “This is a very unique awards event that looks at the both the individual and agency work done for the client and business.”

Watch the video here:

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education