Top Story

e4m_logo.png

Home >> Advertising >> Article

Pitch on for Pondicherry Tourism

18-June-2004
Font Size   16
Share
Pitch on for Pondicherry Tourism

Pondicherry Tourism had invited a number of agencies for a pitch for its creative and media account about a month ago, according to reliable sources. Pitches are finally taking place now in Pondicherry with a number of agencies stationed there to take home the account.

About 23 agencies are expected to be competing in the pitch. McCann Erikson, TBWA, Euro RSCG, Interface Communications, RK Swamy are but a few of the agencies in the fray. Short listing is happening and will soon come to a completion with the final results likely to be announced in a week or two.

McCann Erickson and TBWA Kochi shared the account earlier. The invitation to pitch is part of a refurbishing activity by Pondicherry Tourism to gain a fresh perspective of the situation.

Tags

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform