Top Story

e4m_logo.png

Home >> Advertising >> Article

Percept Media wins media duties of Numero Uno

17-February-2015
Font Size   16
Percept Media wins media duties of Numero Uno

Percept Media has won the media duties of Numero Uno, following a multi-agency pitch.

The agency will be responsible for the company's media planning, ATL, BTL and digital activities. It will also look into ‘scaling up the communication’ for the company.

“We were looking for a media agency with whom we could get a certain level of comfort – whether it was understanding of our business needs, ability to plan and execute 3600 campaigns and a countrywide presence and capability. We found what we were looking for Percept Media and believe our account is in good hands,” said Narinder Singh, Managing Director, Numero Uno.

Shripad Kulkarni, CEO of Percept Media, said, “It is a matter of pride to be associated with Numero Uno. Our success in winning this account has largely been due to our strategic thought, comprehensive understanding of the media employed across every vertical and their pro-active approach. We look forward to a successful partnership with the brand.”

 

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Strategized and executed by WATConsult, the campaign portrays different personalities through different shades of make-up.

At the recent unveiling of the Pitch Madison Advertising Report 2018, industry leaders from Dominos, Titan Watches, Nature’s Basket and Big Bazaar drew their conceptual learnings on factors that build...

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.