Penny Reid, who had joined the Cannes Lions International Advertising Festival in January 2006 as CEO, has decided to resign from the post citing personal reasons. A new CEO, who will continue to report to Terry Savage, Executive Chairman of Cannes Lions, is expected to be recruited shortly.
The 53rd International Advertising Festival was held on June 18-24, 2006 at Cannes, France. The Cannes Lions International Advertising Festival is the largest gathering of worldwide marketing and advertising professionals. Each year, over 10,000 visitors from the advertising and allied industries attend this event to celebrate the best of creativity in all major media, discuss industry issues and network with one another.
Close to 25,000 ads from all over the world were showcased at the Cannes Lions 2006 and a unique programme of high-profile seminars and workshops, organised by some of the biggest names in the industry, were also presented. Winning companies receive the highly coveted Lion awards, honouring the most creative TV/cinema, print, outdoor, online, radio, integrated advertising, as well as the best media and direct marketing solutions.
Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body
The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways
The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status
Our typical marketing budget is usually 10 per cent of the topline spend
The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’
The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta
The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions