Paper Boat has launched a special Children’s Day video as a tribute to the never-dying child in all of us. They have created a small montage of memories that take us back in time, titled "When I grow up..."
The idea was to talk about how childhood is not a phase. It's not bound by time. It's something that stays with us, all the way till the end. Paper Boat just wanted to create a dialogue around this by showing the tiny moments where we relapse into childhood, showing that we're all just kids and will always be.
You can watch the video here:
Paper Boat is a brand of Indian ethnic drinks from Hector Beverages. The company is led by seasoned beverage industry professionals and have offered consumers a brand which is creative, innovative and quirky and offers a classic Indian flavour that transports the consumers back in time. All Paper Boat variants are without any preservatives, colour and carbonation. Currently available in seven variants: Aamras, Jaljeera, Jamun Kalakhatta, Aam Pana, Kokum, Imli Ka Amlana and Golgappe Ka Paani across Mumbai, Delhi NCR, Pune, Hyderabad, Kolkata, Bangalore, Chennai and Lucknow.