Oxygen, Mavcomm Consulting in strategic pact for integrated communications

Oxygen, Mavcomm Consulting in strategic pact for integrated communications

Author | exchange4media News Service | Thursday, Sep 06,2007 10:03 AM

Oxygen, Mavcomm Consulting in strategic pact for integrated communications

Oxygen Communications, a Delhi-based creative boutique, and Mavcomm Consulting, a rapidly growing communication and PR firm, have entered into a strategic alliance. The new alliance is aimed at bringing a broader spectrum of services to each firm’s clients, giving them an integrated communications approach yet in a specialised manner.

The association builds upon a number of successful endeavours between the two companies, including communications, event management, and strategic planning. The partnership will focus on offering its integrated services to brands that want a total communications solution. The integrated communications capabilities will add particular value to the alliance providing clients with comprehensive solutions that are important to developing brands.

Speaking on the alliance, Tarun Das, Executive Director, Oxygen Communications, said, “We are happy to enter into alliance with Mavcomm Consulting as they mirror the qualities of deep client understanding and specialised communication plans that Oxygen believes in. We aim to reach our clients and prospects in a stronger manner with the alliance.”

“Mavcomm believes in bringing their clients a very personalised approach while helping them identify, strategise and achieve their communication goals. Oxygen is one of the best names in the business and we are sure that with this alliance we will jointly be able to bring our clients the best of communication services. This alliance will help us in bringing new verticals to our clients while working with a trusted partner in bringing integrated communication solutions to different clients present in different markets,” said Siddhartha Upadhyay, Director, Mavcomm Consulting.

Upadhyay further said, “This new relationship will add a new dimension of creativity and experience that clients will gain from as they can take advantage of real expertise in each of our individual fields – versus working with a single firm that may claim to ‘do it all,’ but lacks the depth of knowledge and experience offered by our alliance. The new alliance would aim at providing creative, dynamic and credible communication strategies to assist the clients in enhancing their businesses.”

The two partners will also cooperate to offer clients such capabilities as brand communication consulting, event management, crisis management, website development. The alliance strengthens both firms as they look to offer a greater depth of experience to current and potential clients and deliver meaningful, positive, and measurable impact on their performance.

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