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Our solutions will always have an engagement platform: Alok Agrawal, Cheil Worldwide

Our solutions will always have an engagement platform: Alok Agrawal, Cheil Worldwide

Author | exchange4media News Service | Saturday, Jul 16,2011 8:32 AM

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Our solutions will always have an engagement platform: Alok Agrawal, Cheil Worldwide

“By and large the solution that clients seek is a holistic solution, but our approach to brands and solutions is slightly different. It is more driven by what do we do to energise our consumers into action… whatever we do needs to give consumers the chance to touch, feel, experience, and talk about it,” says Alok Agrawal, COO - SW Asia, Cheil Worldwide. More

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