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OTC sector print ad volumes up 14 pc in Jan-Sep ’10 – AdEx Analysis

18-October-2010
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OTC sector print ad volumes up 14 pc in Jan-Sep ’10 – AdEx Analysis

OTC sector advertising in print grew by 14 per cent during January-September 2010 as compared to January-September 2009. OTC products range category contributed the maximum in overall advertising share of OTC sector in print. Prince Pharma was the top advertiser of OTC products in print. More

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