OMD India is continuing with its winning spree, and this time the action is coming from the agency’s south offices. On the back of a multi-agency pitch, a significant win comes from Bangalore in the form of sports brand Puma. Also contesting for this business was ZenithOptimedia India. The Bangalore OMD office has also added staffing company Teamlease.
OMD’s Chennai office has also added two businesses – digital brand Sify and confectionary brand Lotte. It is understood that no official pitch processes preceded these account movements. The incumbent on Sify was Mudra Max, while Lotte was handled by Mindshare India.
Though the OMD officials confirmed the wins, they didn’t offer any further details on the developments. Sources close to the situation, however, informed that the combined account size of the businesses would be upwards of Rs 20 crore.