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O&M, Everest and Rediffusion DYR shine at One Show 2006

O&M, Everest and Rediffusion DYR shine at One Show 2006

Author | exchange4media Chennai Bureau | Monday, May 15,2006 7:35 AM

O&M, Everest and Rediffusion DYR shine at One Show 2006

Thirty-two Indian entries were in the running for pencils at One Show 2006. Five of them have gone on to win metals, but the Gold still proved elusive for Indian agencies this year. O&M has won three metals (One Silver), while Everest (Silver) and Rediffusion (Bronze) won one each.

The One Club’s three annual awards competitions, the One Show, One Show Design and One Show Interactive awards, were announced at the awards ceremony in New York.

In the One Show competition, Ogilvy & Mather Mumbai won a Silver pencil for Newspaper/Magazine Campaign for IAPA (Indian Association For Promotion Of Adoption & Child Welfare) titled ‘Adoption’.

An excited Piyush Pandey, National Creative Director and Executive Chairman (India & South Asia), O&M, said, "It’s always wonderful to see India making its presence felt more and more in the international circuit. This work done by young people makes me very proud."

Another Silver winner in the One Show competition was from Everest Brand Solutions Mumbai, in the Public Service - Outdoors and Poster (Singles) category. The winning work for Cancer Patients Aid Association was titled ‘Graveyard’.

In the One Show Design competition, Ogilvy & Mather’s New Delhi office won two Bronze pencils. One of these is for Collateral for client ORBO titled ‘Organs’, and Corporate Identity for client C Roy, ‘Private Detectives’.

Rediffusion DYR’s Mumbai office won a Bronze too, converting one of its four finalist nominations for work on Midland Bookshop. The entry that won is in the Direct Mail category. O&M had a total of 12 finalist entries.

Also See:

One Show ’06: 32 Indian entries in the race for metal, Ogilvy leads Indian charge

Everest Brand Solutions makes it to the finalists’ list of 2006 One Show Awards

Tags: e4m

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