Top Story

e4m_logo.png

Home >> Advertising >> Article

Ogilvy strengthens Meridian structure; bags INX Media & INX News

17-July-2007
Font Size   16
Share
Ogilvy strengthens Meridian structure; bags INX Media & INX News

Ogilvy India has decided to focus its attention on Meridian in a big way. The agency has elevated Rensil D’Silva as Executive Creative Director of the agency. N Ramesh too continues to be ECD at Meridian. D’Silva will be based in Mumbai and Ramesh will operate from Bangalore. Also, Bates David Enterprise’s Kumar Subramaniam has been roped in as President of Meridian Communication.

INX Media and INX News have also been added to the Meridian kitty. The business size is expected to be well in excess of Rs 10 crore.

It should be noted that INX Media has to still announce the creative agency for its music channel as well as its media partner.

Meridian has a lot planned hereon. One of the first is to start offices in Delhi, Mumbai and Bangalore. The objective is to make Meridian a full-service agency with 360-degree offerings.

Tags

Bhasin on the checks and balances of new IRS, methodology with new companies like Vedsur on board, interpreting the data and why it’s not fair to compare with previous data

Chitresh Sinha, CEO, Chlorophyll Innovation Lab and Vivek Singh, Joint MD, Procam International speak exclusively with exchange4media on the upcoming #BeBetter Campaign for the TATA Mumbai Marathon

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

Duroflex and Happy mcgarrybowen launch #7HourMarathon campaign with Milind Soman to promote healthy sleeping practices

Punjab has witnessed highest growth, of more than 50% DTH penetration, followed by HP and J&K

IRS 2017 has been reinforced with design, methodology, quality, and questionnaire enhancements to ensure the highest integrity of the data.