Top Story


Home >> Advertising >> Article

No show @One Show 2012

Font Size   16
No show @One Show 2012

This may come as a surprise or a shock to many. India has had a no show at One Show Awards 2012. Despite there being nine finalists, none of the entries from India could bag any Pencil.

Amongst the nine entries that made it to the final list, DDB Mudra had four, Leo Burnett had two and Ogilvy & Mather, Wieden+Kennedy, BBH India had one each.

The finalists were across 12 categories that form a part of One Show Awards which include print,
OOH, collateral and self promotion, public service/political, radio, television, cinema, advertising and non-broadcast, branded content, innovation in advertising, experiential advertising, and integrated branding and brand transformation.

India has won five Pencils including 2 Gold, 1 Silver and 2 Bronze at One Show Design awards 2012 declared earlier.

For the record, India won two Silver Pencils at One Show Awards 2011 courtesy McCann Erickson and Contract Advertising.

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Viacom 18 promises to announce new release date soon

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship