Earlier in the year, Steve Gatfiled, CEO, Lowe Worldwide had announced that the task he had set out to accomplish at Lowe was achieved, and that he was ready to exit Lowe. Gatfield continued to be the Executive Vice President of IPG Group. Since then, Lowe embarked on a search, led by Tony Wright, Chairman, Lowe Worldwide, to find a replacement for the job.
The search has ended with Michael Wall, former Fallon International President, accepting the offer made by Lowe. The development was informed to Lowe officials last week. In the present state, Lowe Lintas leadership team R Balki, Chairman and NCD, Lowe Lintas and Charles Cadell, CEO, Lowe Lintas report to Wright.
In an email conversation with exchange4media, Wright elaborated, “Michael joins in September, and until that time both Balki and Charles would report directly to me. After that, they would report to us jointly.”
While it is understood that Lowe Worldwide would be looking at some changes in its global structure, following Wall’s appointment, Wright informed that there wouldn’t be any significant impact on India. He added, “We do not envisage major changes in our India operations in the short term, as we are very pleased with the progress that the current management team is making.”
Wall would be based in London. Most recently, he was the CEO of BBDO Portugal, but he left that job in March, reportedly to pursue opportunities in the U.K. or U.S. He worked at BBDO Portugal for about a year. Wall was among five founding partners of Fallon’s London office in 1998 and became International President in 2004. In the global role, he oversaw offices in London, Hong Kong, Sao Paolo, Singapore and Tokyo.