Top Story


Home >> Advertising >> Article

Navin Talreja and Kawal Shoor Launch The Womb

Font Size   16
Navin Talreja and Kawal Shoor Launch The Womb

Navin Talreja President Ogilvy Mumbai  and Kawal Shoor national planning head  Ogilvy who stepped down from their respective roles in April as reported first by exchange4media have launched The Womb .  

"The Womb is a place that nurtures an understanding of human nature into brand platforms, content, products and services.We are open to working with all kinds of companies that put a big platform at the heart of their marketing communications. However, we are not keen to work with companies with long-tails in marketing departments. We are a senior-heavy, depth-seeking, elite force and we don't have the lazy luxury of armies at our end tackling armies at clients' ends. We want to work with senior people (irrespective of organizations) who are hungry for success, and seek equal partners, and not vendors." Said the founders in a press statement.

The agency has already worked on key projects with Vini Cosmetics (on Fogg and GlamUp), Indian Trading , Diageo-USL (on a portfolio-wide Strategy initiative), Saregama, RSPL (Red Chief shoes, and a developmental project).

The agency has come out with campaigns such as Fogg's 'Kya chal raha hai? Fogg chal raha hai', GlamUp's anti-fairness spot, 'I am not the fairness type' and Fogg Black's 'Party Parinda'


The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India