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Mudra chosen as finalist for New York International Advertising Festival

Mudra chosen as finalist for New York International Advertising Festival

Author | exchange4media Mumbai Bureau | Thursday, May 17,2007 9:24 AM

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Mudra chosen as finalist for New York International Advertising Festival

The New York International Advertising Festival has just announced its finalists and Mudra’s digital arm Tribal DDB’s, and Mudra South are some of the chosen ones.

Tribal DDB’s ‘Protected Entry’ campaign has been selected as a finalist under the Jump Pages category; while Mudra South’s ‘No Diet No Mate’ and ‘Used Books’ campaigns in the Outdoor category have been chosen as finalists at the New York Festivals International Awards.

An official communiqué quoted, “NYF maintains an international network of representatives who promote the competitions in over 65 countries. Each NYF competition is supported by a Board of Judges and Advisors, each of which is led by a Chairperson and represents a veritable ‘who’s who’ of international communications.”

Entries are judged by panels of international award-winning creatives who are recognised as leaders in their respective fields. The preliminary round of judging establishes finalist winners. The finalist winners receive a Finalist Certificate. Further judging rounds determine Bronze, Silver and Gold medal winners. Gold award winners then contend for the Grand Prix Awards.

NYF is an international awards company founded in 1957 that recognises the world’s best works in advertising, programming, design and marketing. NYF and its three other advertising brands honour creativity and effectiveness in global communications through seven annual competitions.

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