MRSS India Ltd. has been selected by CureFit Healthcare Pvt. Ltd. as its research partner for its strategic market research requirements. CureFit is a healthcare and fitness start-up launched by former Flipkart executives Mukesh Bansal and Ankit Nagori. The company has recently raised $15 million through Series A funding, one of the largest seed investment rounds in the Indian startup sector this year.
The research by MRSS India would aim to help CureFit fine tune their business concept while also providing detailed insights to aid in the business launch, scheduled for 2017, through multiple research surveys involving consumers and various healthcare sector professionals. The contract will be a year long association with researches covering markets across India, and would mark the first in a series of contracts expected to be signed with the company.
Speaking about the recent partnership, Raj Sharma, Chairman, MRSS India said, “Healthcare is a buzzing and promising sector for start-ups right now and we are delighted to partner with CureFit. This project has given MRSS India an opportunity to work with 2 very renowned and seasoned entrepreneurs and be a part of their exciting journey right from inception.”