Top Story

e4m_logo.png

Home >> Advertising >> Article

Motivator Delhi bags media duties of Floriana Group

09-August-2007
Font Size   16
Share
Motivator Delhi bags media duties of Floriana Group

Floriana Group has entrusted its media business to Motivator Delhi. Floriana Group has interests in personal care with brand Lambency, marble mining, agri-business and corporate finance. The creative duties are being handled by O&M Delhi.

Motivator will handle the entire duties for the Group and considering that Floriana has ambitious plans in the marble market, with a large number of retail outlets planned across the country, it is only logical that the account size would be substantial.

The company’s strategic plan for communication is to begin with few print advertisements and then take a step further with corporate communication and brand-led advertising.

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO