ADFEST has announced that Dentsu Media’s Mitsuyuki Nakamura will be Jury President of Media Lotus and the inaugural Branded Content & Entertainment Lotus category at ADFEST 2015.
As President of Dentsu Media South East Asia as well as Chief Executive Officer of Dentsu Media Thailand, Nakamura has enhanced the presence of the Dentsu Media network in this region by raising the bar for its branded entertainment and content business, which is now a distinctive division of Dentsu Media.
“It’s my honour and privilege to join ADFEST 2015 as a Jury President. I’m especially excited to oversee the new Branded Content & Entertainment category, which will definitely bring another excitement to the festival,” says Nakamura.
Nakamura has worked across all areas of media, content and platform development as a buyer, planner and producer. As a holistic communication designer, he has created successful masterpieces for clients including Coca-Cola, Sony, Hermes, Toyota, Uniqlo, ANA, Shiseido and many other international, Japanese and Asian clients.
He was recently appointed President of Dentsu Media South East Asia and will be focusing on building and strengthening the Dentsu Media brand in the region.
“Nakamura-san is an innovator when it comes to embracing branded content, digital marketing and mobile app development in place of conventional marketing campaigns. He has helped to rapidly expand Dentsu’s content business unit and his experience, talent and intuition make him an ideal Jury President for ADFEST’s Media Lotus and the new Branded Content & Entertainment Lotus category next year,” says Jimmy Lam, President of ADFEST.