Top Story

e4m_logo.png

Home >> Advertising >> Article

Mindshare appoints Vinod Thadani as Chief Digital Officer, South Asia

23-May-2014
Font Size   16
Share
Mindshare appoints Vinod Thadani as Chief Digital Officer, South Asia

Mindshare has announced the appointment of Vinod Thadani as Chief Digital Officer – South Asia. In his new role, Thadani will be responsible for managing the agency’s full-service digital offerings for existing clients as well as bringing in new business to the agency.

With over 15 years of media experience, Thadani is responsible for setting up the largest mobile practice at GroupM in 2008 and winning media awards in the mobile category across all major award functions.

Prior to moving to Mindshare South Asia, Thadani was Chief Executive Officer of Madhouse India (a joint venture between WPP and Madhouse China) and played a crucial role in setting up India’s largest mobile advertising and marketing company. He worked closely with over 100 clients like Intel, Idea, VW, Panasonic, Titan, Britannia, Google, LIC, Siemens, ITC, Flipkart, Nestle, MakeMyTrip, Hungama.com and media conglomerates such as GroupM, OMG, Percept and Ignitee.

Welcoming Thadani to the Mindshare South Asia team, Ravi Rao, Leader, South Asia, Mindshare said, “Vinod has always managed to stay ahead of the curve with his in-depth knowledge and continuous innovation. We are extremely glad to have him on board and are confident he will take Mindshare to greater avenues.”

On his move to Mindshare, Thadani said, “With the eminent growth of over 40 per cent in digital advertising, the future of marketing lies in seamless integration of core traditional media with digital and mobile media. Mindshare boasts of an impressive client roster with some of the biggest brands in the world, and I look forward to working with each of them and the team on their digital mandates.”

Thadani is also an empaneled member of the Mobile Marketing Association.

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group